The impact of adopting self service technologies on the brokerage and financial services companies in Kuwait.
The Impact of Adopting Self-Service Technologies on the Brokerage and Financial Services in Kuwait REVISED Table of Contents Chapter 1 Introduction 3 Background and Overview of the Study 5 Problem Definition 7 Research Questions 10 Research Methodology 11 Problems and Limitations 13 Chapter 2 Review of Related Literature 15 2 .1 The elements of e-marketing …